{"name":"DeepPlane Score","version":"1.0.0","effectiveDate":"2026-05-15","description":"Public-methodology trust composite for cosmetic surgeons. Sum of six pillars (max 100). Every input is a publicly verifiable signal — board certifications, medical regulator registries, NPI/ORCID/Wikidata IDs, OpenAlex academic metrics, Google reviews, and editorial verification level on DeepPlane.","pillars":[{"key":"verification","label":"Verification & Identity","max":20,"description":"Independent identifiers tying the surgeon to public registries: NPI (CMS National Provider Identifier, US), ORCID (academic identifier), Wikidata QID, and recognition by a national medical regulator (TR Sağlık Bakanlığı, DE Facharzt, GMC, etc. — see shared/licenseAuthorityCatalog).","signals":[{"name":"NPI registry entry","points":5},{"name":"ORCID identifier","points":5},{"name":"Wikidata QID","points":5},{"name":"Recognised by national medical regulator","points":5}]},{"key":"credentials","label":"Board Certification & Credentials","max":15,"description":"Board certifications (ABPS, ABFPRS, EBOPRAS, TPRECD, etc.), fellowship designations (FACS, FRCS), and professional society memberships (ASPS, ISAPS, AAFPRS, BAAPS).","signals":[{"name":"Board certified (any recognised authority)","points":10},{"name":"Fellowship designation","points":3},{"name":"Professional society membership","points":2}]},{"key":"trackRecord","label":"Academic Track Record","max":15,"description":"Peer-reviewed publication count and impact (OpenAlex h-index + works count), and conference presentations.","signals":[{"name":"≥1 publication on record","points":5},{"name":"OpenAlex h-index ≥ 10","points":5},{"name":"OpenAlex h-index ≥ 20 (additional)","points":5},{"name":"Conference presentations listed","points":5,"capContribution":0}]},{"key":"patientSignals","label":"Patient Signals","max":20,"description":"Google reviews (rating × volume) and external review-platform presence (Trustpilot). Google scoring uses two tiers so a surgeon with 30 reviews at 4.5★ scores below one with 100 reviews at 4.7★.","signals":[{"name":"Google ≥ 4.5★ with ≥ 30 reviews","points":10},{"name":"Google ≥ 4.7★ with ≥ 100 reviews (additional)","points":5},{"name":"Trustpilot review profile","points":5}]},{"key":"transparency","label":"Transparency & Presence","max":15,"description":"Surface area for patient research: website, Instagram, YouTube channel, verified Google Maps place, and a profile video. Each represents a public-facing channel the surgeon maintains.","signals":[{"name":"Active website","points":3},{"name":"Instagram handle","points":3},{"name":"YouTube channel","points":3},{"name":"Verified Google Maps place_id","points":3},{"name":"Profile / introduction video","points":3}]},{"key":"editorialStanding","label":"DeepPlane Editorial Standing","max":15,"description":"Where the surgeon sits on the DeepPlane verification ladder: listed (no editorial action) → editorially-verified (credentials cross-checked) → claimed (surgeon proved practice-email ownership) → medical-advisor (contributes to editorial board).","signals":[{"name":"listed","points":0},{"name":"editorially-verified","points":5},{"name":"claimed","points":10},{"name":"medical-advisor","points":15}]}],"qualitativeBands":[{"band":"exceptional","min":80},{"band":"strong","min":60},{"band":"established","min":40},{"band":"emerging","min":0}],"notIncluded":["Price (DeepPlane positions on trust, not price competition).","Self-reported metrics that aren't independently verifiable.","Subjective measures (bedside manner, photo style).","DeepPlane subscription tier or commercial relationship."],"license":"https://creativecommons.org/licenses/by/4.0/","url":"https://deepplane.com/score"}